
The Lime One
Branding design
The Lime One
Branding design
The Lime One
Branding design

aim
Design branding assets to enhance and extend the reach of the online promotions and advice of The Lime One, a playful and authentic application helping users manage their analytics on LinkedIn.
solution
Each design features bright, appealing colour schemes, and no information hidden from consumers. This strengthens Lime's reputation as an approachable and down to earth brand.
aim
Design branding assets to enhance and extend the reach of the online promotions and advice of The Lime One, a playful and authentic application helping users manage their analytics on LinkedIn.
solution
Each design features bright, appealing colour schemes, and no information hidden from consumers. This strengthens Lime's reputation as an approachable and down to earth brand.
finalised PDF providing Lime users useful information for navigating LinkedIn
finalised PDF providing Lime users useful information
for navigating LinkedIn
finalised PDF providing Lime users useful information for navigating LinkedIn















refined icon iterations, the green and blue gradient being the chosen direction
refined icon iterations, the green and blue gradient being
the chosen direction
refined icon iterations, the green and blue gradient being the chosen direction


finalised banner designs, as well as a showcase of their use
finalised banner designs, as well as a showcase of their use
experimentation for designing banner advertisements
experimentation for designing banner advertisements

initial icon design concepts
initial icon design concepts

aim
Design branding assets to enhance and extend the reach of the online promotions and advice of The Lime One, a playful and authentic application helping users manage their analytics on LinkedIn.
solution
Each design features bright, appealing colour schemes, and no information hidden from consumers. This strengthens Lime's reputation as an approachable and down to earth brand.



